The 52: Simple Ideas to Transform Your Marketing

Week 44

How to Open and Close Your Seminar
Like a Pro

While practicing before your seminar is a great idea, two parts of your seminar that you must perfect are the opening and close. The opening and the close are two emotional bookends that can truly make or break the success of your workshop.

Seminar guru Frank Maselli recommends thinking of the opening of your workshop as the kickoff at the Super Bowl and the close as the final landing for a gymnast at the Olympics. Your ability to captivate an audience and leave a lasting positive impression is an invaluable skill that can help you build your business through seminar marketing.

To help you deliver your opening and close with clarity, precision, and impact, watch this short video from Frank: https://www.youtube.com/watch?v=Ta9Ng8HpDu4

P.S. This week’s simple idea is brought to you by White Glove Workshops, the only turnkey, risk-free, hands-free, guaranteed way for financial advisors to grow their practice.

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