Boost Your Facebook Posts
You don’t need lots of people to like or follow your business page to get prospective clients to see your posts. Whenever you post content, choose to “boost” your post to get in front of a wider audience. This feature allows you to advertise your post to people in specific zip codes and in certain age groups. Additionally, you can target people who have visited your website or are on your email list. For as little as $1 per day, you can exponentially increase the reach of your post beyond the followers of your page.