Week 2: Find out the critical pain points for your ideal client.
Week 1: Understand who you want to attract as a client.
Week 52: New year, new opportunity to get your marketing right.
Week 51: Highlight your work within the community.
Week 50: Pick CRM software that is marketing minded.
Week 49: Keep your blog posts current.
Week 48: Help prospects find you.
Week 47: Go beyond the coffee mug in promoting your firm.
Week 46: Here’s an alternative to December holiday cards.
Week 45: How are your Google ads stacking up?
Week 44: Perfect the opening and close of your workshop.
Week 43: Take advantage of Schwab’s marketing dollars.
Week 42: Host workshops while your competitors take time off.
Week 41: Stop throwing ideas at the wall, hoping something sticks.
Week 40: Increase conversions from your “find an advisor” profiles.
Week 39: Make your social media posts more discoverable.
Week 38: Understand which campaigns drive appointments on your website.
Week 37: Generate leads through lead magnets.
Week 36: Install Google Analytics now for future marketing efforts.
Week 35: Get ahead of your 2019 marketing initiatives.
Week 34: Avoid damaging your search rankings when launching a website.
Week 33: Optimize your press releases for SEO—carefully!
Week 32: Increase conversions of your lead magnet campaigns.
Week 31: Develop a specific plan for each of your COIs.
Week 30: Get more mileage out of your audiovisual content.
Week 29: Visualize how your marketing efforts work together
Week 28: Track key data to perfect your sales process.
Week 27: Learn Facebook advertising from the best.
Week 26: Let Google determine your next blog topic.
Week 25: Maximize your video views.