Turn neighbors into clients.
Facebook, Instagram, LinkedIn, and TikTok usually get the spotlight when it comes to social media marketing. But one platform that often gets overlooked is NextDoor.
Now, NextDoor isn’t for everyone. But it can be a source of prospects if you serve:
A small, close-knit community
A niche that fits the demographic of typical NextDoor users (e.g., college planning, retirement planning)
NextDoor allows you to advertise inexpensively to a tight geographic area and post content from your business page. Even better? Neighbors can recommend your services to others in the area, building organic word-of-mouth.
It’s not the right fit for every advisor. But for the right one, NextDoor can be a simple, cost-effective way to turn neighbors into clients.
We Want Your Take! Have you explored NextDoor as part of your marketing strategy? We’d love to hear how you’re approaching neighborhood-based marketing. Join the conversation and share your experience at the OnNiche® Public Square!